The 4D mystery
Hey, there! Yep, it’s me again – the green 4D lift. 
Remember my dilemma from the last time?
I was wondering what all the 4 D were for in EURO RSCG 4D Bulgaria.
Now the mystery begins to unveil…
So, we already know that one D is for Digital. And it explains a lot why my 4D people are always talking about digital marketing, digital strategy, tools and stuff.
Well, the rest 3 D are not that obvious. Do you want to make a bet for them? I’d love to! But gambling is forbidden at work… for some reason?!
So, I’ll just tell you, for free! (Remember what a good buddy I am the next the electricity stops and you are inside a lift. Please, remember, It’s not our fault; it’s your electricity company’s!)
And here we go:
One D stands for Direct. Direct like direct marketing.
One D is for Drive. You know, like driving success, experience or response.
And the last D is for Data. Data like… data, I guess! It’s self-explaining, right?
This way, the four D are there to integrate all of the agency’s global marketing services’ capabilities into four strategic service offerings: Direct, Digital, Drive, and Data.
Voila!
P.S. Admit that you would have lost the bet, wouldn’t you? ————————————————————————————————————–
Euro RSCG 4d Bulgaria is based in Sofia, 18 Ivan Vazov street.
We are specialists in digital strategy and consultant in communication online.
Our clients are the largest companies worldwide such as Carrefour, Volkswagen, Societe generale, Edenred BACB, Eon, Solvay, etc
Our main team comprise of Nicolas Galand, Alexandre Glas, Biliana Bogdanova, Zdravko Totinov, Martin Zhelyazkov.
You can send us an email to contact@eurorscg4d.bg or find us on Twitter @4d_bulgaria